CAMH 9-8-8 Commercial

Concept: “9-8-8: Canada’s Suicide Crisis Helpline is a 24/7 service connecting individuals in crisis with trained responders from helplines across the country, led by CAMH. This commercial highlights the importance of open conversations about suicide to reduce stigma and encourage people to seek help.”

Client: Centre for Addiction and Mental Health
Agency: Creative Currency
Producer: Claire Doucette
Director: Adam Lawson
DOP/Colorist: Joseph Savage
Sound mix: Jeremy Reid